As part of our effort to promote this blog, I created an š (fka Twitter) account in February this year. But right after signing up, I chickened out and abandoned the account.
You can say that I fell victim to overthinking. As an Aspie, I donāt enjoy social interaction. When I do meet people, itās out of obligation 99% of the time. Given the way I am, the idea of interacting with random strangers on social media caused considerable anxiety. The more I thought about it, the more I dreaded it.
Some time in mid April, Mr Wow decided to take matters in his own hands by posting stuff on the account. If it was his ploy to galvanise me into action, it was successful. Predictably, the control freak in me told him to āmove over and let me handle itā a couple of weeks later.
Thus, my š journey began on 4th May 2023. Exactly five months have passed and Iām happy to share that I currently have 1,111 followers. Considering that Iāve no prior social media experience and not a single follower is a personal contact, I think I did pretty well, donāt you think?
I must say that this has been one of the most eye-opening experiences of my life. I meant it quite literally considering just how little I slept in months, ha! Youāll have to read to find out more.
Note: Not everything I have to say is positive. Itās social media after all.
- My Biggest Challenge on š: Time Zone Difference
- The Good: Supportive Community
- The Bad: Lack of Reciprocity
- The Ugly: Friends to Strangers
- Five Golden Rules to Build a Successful š Account
1. My Biggest Challenge on š: Time Zone Difference
My biggest challenge by far has to be time zone difference. Building an š account can be rather challenging when you live in Asia. Singapore is 12 hours ahead of New York and 15 hours ahead of California. That means when most of my audience (the US crowd) wake up for a new day, itās already evening or night time for me.
I know I donāt actually have to follow a specific time to be on š, but in order to establish presence quickly, I wanted to catch everyone during their morning prime time. So one thing led to another, I ended up sleeping later and later and later.
Hereās a glimpse of my insane schedule from early May to end August:
Yesā¦ I knowā¦ it was pretty messed up to be sleeping at daylight and waking up at 2:30pm. I clearly underestimated the amount of work required to build an š account!
On average, I spent 7.5 hours a day on the platform, translated to at least 80 comments and 250 likes. No AI; just me and my fingers typing away. Just so you know, by no means am I a slow worker. In fact, Iām the exact opposite, especially when the task has to do with words.
I know some people claim to spend just 30 minutes to an hour a day on š. Honestly, looking at their high engagement, I find it hard to believe even with the help of AI.
Anywayā¦ including writing, I was doing at least 10 hours of blogging-related work every day for 4 consecutive months. There were days when I only slept 4 hours because I wanted to finish up an article. I also stopped certain activities (e.g. my daily yoga) as I simply didnāt have the time.
You must be thinking ā what kind of lousy early retirement was that! I wasnāt aiming to monetise my š account (not on the drawing board), so why was I working like my life depended on it?
On average, I spent 7.5 hours a day on the platform, translated to at least 80 comments and 250 likes.
Small wonder that Mr Wow finally told me off (actually it was more like a counselling session). I needed it of course. And being a āsensibleā person, I reflected and changed for the better.
Iāve since drastically reduced the amount of time I spend on the platform. My original plan was to take three days off per week, but it didnāt quite work out as I struggled to reply to everyone the following day. So now, I clock just one hour on each of these days.
Naturally, my impressions took a hit, but I can live with that. Iām still proud of what Iāve achieved on š and will continue to make consistent effort to grow my account ā in a sustainable way. I didnāt come this far to only come this far.
If youāre interested to learn more about my ābout of insanityā, read Reality Check: My Early Retirement is a Sham!
2. The Good: Supportive Community
Letās move on to the best thing about š ā the supportive community. I used to think that š was a breeding ground for braggarts, fakers and haters. It was therefore a pleasant surprise to find mostly normal people on the platform, ha!
In general, members of the personal finance and investing community are a nice group of people (not sure about other communities though). Most are incredibly encouraging and enthusiastic to share their knowledge and perspectives. They also display tremendous drive and show a keen interest in learning new things. Frankly, the positive energy is quite infectious.
I used to think that š was a breeding ground for braggarts, fakers and haters.
Over the past few months, Iāve āmetā numerous like-minded individuals, including a few financial bloggers whom I respect a lot. We not only show support for each otherās work, but also exchange blogging tips and experiences. Thereās no competition, only camaraderie and mutual admiration.
Although š is not exclusively for content creators, I must say that itās a terrific platform for me to network with fellow bloggers, podcasters and YouTubers. It also provides a way for me to showcase my content, connect with my audience and grow my online presence. All in all, Iāve definitely benefited from this experience in more ways than one.
3. The Bad: Lack of Reciprocity
Not all is rosy though. I learnt quickly that support takes on a different meaning where following is concerned.
On š, your follower-to-following ratio counts as a measure of your overall trustworthiness and authority. Candidly speaking, I think this is the most frustrating thing ever because everyone wants to have followers, but few want to follow back. This makes it extremely hard for new accounts to grow. You literally have to hustle like mad to earn followers.
I get that it takes time and effort to build a social media account and Iām not someone who shuns hard work. What bothers me is the lack of reciprocity, which many seem to be fine with.
I learnt quickly that support takes on a different meaning where following is concerned.
The law of reciprocity states that if you do something nice for me, Iāll feel obligated to reciprocate and do something nice for you in return. Thereās mutual benefit in helping each other and thatās how relationships thrive.
On š however, giving is not always a two-way street. Many times, even after following and consistently engaging with another account for more than a month, the person just refuses to follow back.
There are also those who follow others, only to unfollow a few days after getting a follow-back. I canāt possibly be the only one whoās dismayed by such behaviour.
Fair enough ā this is a numbers game and different people have different strategies to build their accounts. At the end of the day, we really donāt know each other from Adam, so thereās no obligation to respond in kind.
Nonetheless, I canāt help but roll my eyes when people pay lip service, e.g. say they āloveā your content (more than once) but refuse to give the most practical support. Obviously, they donāt āloveā you enough to follow you back, right?
Itās regrettable that some people say things they donāt mean just to get more followers.
For instance, I once saw a post along these lines in my feed. āDonāt hesitate to follow the smaller accounts. Many have great content and need our support. I love following them!ā Being a small account of less than 100 followers then, I excitedly went to check out this delightful creature. Guess what? He had more than 1,000 followers but was following less than 90. Many of his followers were like me ā small. Iām sure he gained even more followers with that post.
Another big account posted, āYou comment on my stuff, I like yours, I follow you. Simple as that.ā I guess 80% of his followers did not comment on his stuff or had atrocious content.
Then there are those who said outright that āfollowers are not everythingā but went on to post messages like āOnly 6 more followers to 500. Whoās going to help me?ā My first thought ā how about helping some of your followers by following them back first?
Without wanting to sound too critical, I find such posturing rather insincere. Although I enjoy interacting with kindred spirits, my numbers do matter and I make absolutely no pretence of not caring about it. Itās possible to care about numbers and still be genuine.
So why canāt people be more honest with themselves and others? I believe itās because the follower-to-following ratio is always hanging over their heads. Itās all about getting as many followers as possible and following as few as possible. Does that even make sense?
Itās possible to care about numbers and still be genuine.
In the real world, there are usually negative consequences when a relationship is not reciprocal. Most people will feel shortchanged and unappreciated if they always give while the other person only takes. Thereās no incentive for them to carry on. š is no different. I simply donāt see how a relationship will last if it remains a one-way street.
So please put yourself in othersā shoes the next time you post messages like āI reached 1,500 followers in 3 months because I have the discipline to show up every day.ā Maybe they too show up every day and have been giving you their continual support. Maybe they are still hoping that you will notice them and give them a follow-back.
Maybe itās time you show real appreciation to those who helped build your account. Just saying.
Most people will feel shortchanged and unappreciated if they always give while the other person only takes. Thereās no incentive for them to carry on.
4. The Ugly: Friends to Strangers
If thereās anything worse than the lack of reciprocity, itās blocking someone for no good reason.
According to an August post from Elon Musk, blocking on š will eventually be removed as a feature except for direct messages. From a user perspective, that seems like a horrible idea as the block feature can be useful in keeping scammers and bullies at bay. If someone keeps trolling or harassing me, Iāll block him or her for sure.
So far, Iāve not used the feature because no one has given me a reason to do so. But who knows what will happen down the road as my account gets bigger? Having a āsafety buttonā will give me a sense of protection when using the platform.
Itās one thing to block scammers and bullies; its quite another to block someone because you donāt like his or her content. The two people who blocked me obviously disagree. Yup! Yours truly was blocked twice even though Iām extremely well-behaved on š. I dare say you will never see an offensive comment from me.
The first block came as a total surprise as I thought I was on pretty good terms with the guy. Then one day, I found out that he had blocked me when I tried visiting his account. That was in late May and till now, I still donāt know what I did to warrant a block.
The second guy blocked me on the day I gave a proper self-introduction. The only reason I can think of is that I was flooding his feed with all my replies and he got irritated.
Both guys were my followers. They could have just unfollowed or muted me, but they chose blocking over ākinderā alternatives.
Of course, thatās their prerogative, but I think blocking someone simply because you donāt like seeing his or her posts on your feed is uncalled-for rudeness. Itās also a mean thing to do, considering how it hurts oneās āreputation scoreā. Thatās right. Apparently, šās algorithm gives your account a āreputation scoreā and getting blocked causes your content to be down-ranked.
Itās one thing to block scammers and bullies; its quite another to block someone because you donāt like his or her content.
Since joining š, Iāve seen a number of āwhy did so-and-so block meā posts. Blocking can cause hurt, anger and confusion, and those who have been blocked may talk or bitch about it publicly.
Although I donāt see myself ever doing that, I can empathise with them. When you block people, youāre basically sending out the message that youāre done with them. Youāve the final say while they just have to suck it up. Itās the ultimate diss and itās completely understandable if people do not react well to it.
All I can say is, being blocked is not the end of the world. Thereās no love loss, so donāt fret over it. Focus on your goals and the positive aspects of your experience.
5. Five Golden Rules to Build a Successful š Account
How Iāve been navigating š is simple. I followed Frank Sinatra and did it my way. Here are my five golden rules for building a successful š account:
Rule 1: Keep It Civil and Respectful
Iām someone with strong opinions, but I donāt think itās necessary to voice every single one of them on š. When I do give my opinions, I make sure that I show civility and respect in my interaction. This involves approaching every issue with an open mind and reminding myself that opinions are not facts. Everyone has a unique way of interpreting the world.
I have not and do not ever want to get into a quarrel with anyone. Heated debates on social media never end well, so I rather agree to disagree. If I ever come across an impolite or unreasonable person, Iāll disengage.
Rule 2: Stay Humble and Learn from Others
Humility and respect are intertwined. When weāre humble, weāll automatically be more respectful and less critical of others. Weāll also be better learners.
Over the past few months, Iāve seen posts that slam day trading, gold investing, college education, 9-5 and even early retirement. Although all of us are entitled to our views, I donāt think itās necessary to put others down just to make a point. Words are not bullets, but they can still hurt.
Itās also not cool to post something like āI would rather invest in tulips than goldā, then go on to say in another post that āItās called personal finance for a reason, so do what works for you!ā
Everyone has different approaches to wealth building and thereās so much I can learn from others. To keep learning and improving, Iāll remain humble and remind myself that I do not know everything.
Rule 3: Be Sincere in My Engagement
Sincerity is about being real with people. Even though engagement on š involves mainly written communication, I believe people can still sense it if Iām not being genuine, e.g. buttering them up just to get a follow-back.
My policy is simple. Iāll always put effort into my comments (no AI-generated response). If I donāt have anything meaningful to say, I wonāt comment on a post for the sake of it. Most importantly, my words will always be consistent with my values and beliefs.
Rule 4: Show Morale and Practical Support
Building an š account isnāt exactly a walk in the park. But just because I went through the hard way doesnāt mean that others canāt have it easier. I want to be generous with my support, both in the moral and practical sense. Going forward, I will continue to do the following:
Keep liking ā Likes donāt cost anything. This is the easiest way to show support.
Keep cheering ā I love it when people share good news, from achieving their financial goals to getting a new job. I always cheer on them because I believe we can all benefit from words of encouragement.
Keep following back ā I would be lying if I say I donāt give a flying fig about the algorithm. However, I refuse to let it define my entire journey. To get, I must give. I believe in reciprocity and will continue to follow back legit and active accounts in the same space as me. Yes, that includes the small ones because I know itās tough! Right now, I follow back slightly over 60% of my followers. Itās not a āhealthyā ratio by š standard, but Iām perfectly fine with it.
Rule 5: Maintain My Sense of Fun
Last but not least, I never want to lose my sense of fun. Humour is great as long as itās used appropriately. I like to keep things light with gifs and witty one-liners.
I would be lying if I say I donāt give a flying fig about the algorithm. However, I refused to let it define my entire journey.
To succeed in anything I do, I believe I must first stay true to myself ā in real life and on social media. That means I will not compromise my personal principles for the sake of being accepted. That means I will try to play by the rules without letting them constrain me too much. I would like to think thatās how Iāve been conducting myself on š over the past few months.
I hope you enjoyed reading about my šperience.
This is an awesome read that really puts into perspective what it takes to grow on X, how to engage with the community, and more.
Also love the humor mixed in š
Thanks, Doc!
I’m so glad you enjoyed it. š
Wishing you success on your š journey. š